# Keep advertising campaigns, approvals, and client delivery moving together.

Keep advertising campaigns, creative briefs, asset reviews, client approvals, and performance reporting moving together in one branded client portal.

## Ad campaigns stall when approvals and assets live in silos

Advertising agencies manage tight launch deadlines. When ad copy, creative assets, and client approvals are scattered, campaigns miss launch windows and clients lose confidence.

## Common challenges

### Vague creative briefs and missing assets

Media planners and creative designers start work without finalized specs, causing expensive revision loops.

### Approval bottlenecks

Ad copy and video variations wait days for client approval over email threads, stalling scheduled campaign launches.

### Disconnected media performance data

Clients can't see the direct link between active creative iterations and top-line campaign performance.

### Disjointed ad spend and retainer invoicing

Managing campaign management fees and invoices in disconnected accounting software causes billing lag.

## The advertising campaign operations flow

From campaign package purchase to asset sign-off and live performance visibility.

### 01. Campaign Scope

Offer defined ad management tiers and launch packages through your service catalog.

### 02. Brief & Intake

Collect campaign objectives, target audience demographics, and brand assets.

### 03. Creative Setup

Organize ad variations, copywriting tasks, and media assets in a structured workspace.

### 04. Client Approval

Present final ad creatives for formal client review and approval before launch.

### 05. Performance Sync

Display live campaign indicators from Google Ads and Meta Ads inside the portal.

### 06. Retainer Renewal

Collect monthly management retainers and scale campaign budgets seamlessly.

## Collect detailed campaign briefs before work begins

Use customizable intake forms to capture target audiences, ad copy requirements, brand guidelines, and creative assets directly upon purchase.

- Custom campaign brief templates with required file uploads
- Intake responses stay linked directly to the client's order and project
- Automated team notifications when onboarding is submitted

## Move ad deliverables through clear client approval states

Submit ad copy, graphic mockups, and video files for client sign-off. Track approval states (Pending, Approved, Revision Requested) without email confusion.

- Formal deliverable review states visible to both team and client
- Direct client feedback threads tied to specific ad assets
- Clear audit trail of approvals before ad spend goes live

## Share advertising campaign results in context

Bring Google Ads and Meta Ads metrics into the client portal. Give stakeholders transparent visibility into ad performance right next to active deliverables.

- Direct metrics overview for Google Ads and Meta Ads channels
- Client-friendly KPI scorecards and trend summaries
- Transparent connection status eliminating dashboard confusion

## Store high-resolution media assets securely

Organize ad graphics, video renders, and brand collateral in dedicated folder structures with inherited permissions and in-browser previews.

- Clean separation between internal agency drafts and client-approved assets
- High-speed browser previews and bulk ZIP downloads
- Granular folder sharing with client organization coworkers

## Why Axumind

Axumind bridges the gap between creative production and media performance, giving advertising agencies a structured platform that protects launch timelines and keeps clients informed.

- Accelerate campaign launches with formal client approval checkpoints
- Stop answering repetitive update requests with self-service client visibility
- Keep management fees and invoices synchronized with active accounts

## About Axumind

Axumind is client operations software for digital agencies, combining service catalogs, client portals, project delivery, communication, and billing.